Why Buying a Domain Name is Important for your Business

By July 4, 2019 ,
domain names

To put it in simple words, domain name is nothing but the name of your website. It is the address which is being used by the internet users to access your website. Domain name is used for searching, indentifying and finding computers and servers over the internet. As far as addresses are concerned, IP address is being used by the computers which are series of binary numbers. However, it is not possible for the human mind to remember different number combinations for different websites. This is whether domain name comes into the picture. A unique domain name is assigned against an IP address which makes it easier for the users to identify and locate that particular website over the internet. If you are planning to launch your own website, in that case, you need to buy a domain. There are different aspects that need to be taken into consideration as far as buying domain is concerned, like space, lease period and others. There is different domain buying sites that are available from whom you can buy your domain.

What is a Domain Name?

As far as a domain name is concerned, it can be different combinations of numbers and letters. Different types of combinations can also be used when it comes to domain name extensions like .net, .com, .org and others. In order to use a domain name, it needs to be registered. There is another important thing that needs to be mentioned in this regard. It is the fact that a domain name needs to be unique. Suppose you have a name in your mind which you would like to use for your domain; however, if there is already a website that is registered by that name, in that case, you need to think for some other names. The domain name extensions like .com, .net and others are also a part of the domain name.

Why is Domain Name Important? 

Apart from the fact that domain names helps to identify a website, there are few other reasons as to why it is important

  • Adds Credibility: Having your own domain name for your company website makes it look professional. Publishing your website through a free Web hosting site or an ISP would not give you the unique identity that you are looking for. This is one of the reasons as to why it is important to buy a domain name
  • Adds Mobility: With a domain name, you can add mobility to your presence over the internet. If you ever decide to change your webhost, you can easily do so by using the existing domain name
  • Looks Professional: Having a unique domain name adds that touch of professionalism to your business. The fact that these days digital marketing is a very important factor as far as business promotion is concerned, it is very important to have a unique domain name registered. It not only helps your business to gain credibility, but at the same time, goes a long way as far as traffic generation is concerned
  • Helps to Build your Brand: This is particularly true, if you are hosting an e-commerce site. There are many brands from all over the world who conduct online shopping and are known by their domain name

If you think that your business needs multiple domains, in that case, you can buy bulk domains. There are multiple different benefits that comes with buying bulk domains

As mentioned, IP address is an important aspect as far as web domains are concerned. There are different types of IP addresses that are available. You can search for dedicated IP address price, if you wish to go for one

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